Summary
Proven management, strategy and leadership ability in integrated and interactive marketing, advertising, and customer relationship settings; strong written and verbal communication, analytical and organizational skills; successful project management experience in large-scale Internet initiatives, including user interface, back-end data integration projects, content management, and search engine optimization; systems training and consulting; and the ability to work productively and meet deadlines either
autonomously or in a team setting.
Specialties: Online marketing strategy; web site management; enterprise information analysis and strategy; web project management; media analysis; lecturing and training.
Experience
Project Architect + Content Strategist
Eternity Web
March 2013 – July 2018
Principal project planner and strategist for a Vermont-based boutique interactive agency. Responsibilities include account management, project management, content strategy and content development, and business development.
Senior Web Strategist
10up
February 2012 – February 2013
Account management, strategy, project management and business development for a national distributed premium web development agency focused on high-end WordPress implementations.
Director of Accounts & E-Business Strategy
Vermont Design Works
July 2007 – February 2012
New business, account management, sales management, online marketing and enterprise information strategy.
Adjunct Instructor
Champlain College
November 2002 – April 2009
Developed currciculum and provide instruction for Social Responsibility in Media, a course required for design, public relations, marketing, and writing students.
Senior Account & Project Manager
Propeller Media Works
August 2005 – July 2007
Account management, web strategy, project management, tech support, inside sales.
Internet Communications Director
University of Vermont
August 2002 – August 2005
Responsible for all facets of online marketing and website strategy for the University of Vermont Office of Development and Alumni Relations (now the UVM Foundation), including marketing and outreach for the successful $250 million capital campaign, annual Reunion and Homecoming events, and ongoing fundraising and alumni communications.
Senior Interactive Strategist
Philip Johnson Associates/ultra
May 2000 – April 2002
Internet Content Manager
Trans World Entertainment Corporation
June 1998 – November 1999
Marketing Associate / Writer / Web Editor
MapInfo Corporation
June 1995 – June 1998